Miller Lite Says ‘Hold My Beer’ In Attempt to Burn Itself to the Ground
Miller Lite must be pretty stupid. They are likely getting more business than ever following the Bud Light drama, but that’s all about to change as they decided to hold hands with Bud Light as they go down in flames.
Miller Lite has released a new ad that features an angry feminist bashing the company for using beautiful women in bathing suits to appeal to men. The ad has been met with mixed reactions, with the left praising Miller Lite for taking a stand against sexism and normal people criticizing the company for being too woke.
The ad opens with a woman in a bikini walking down a beach. She is approached by a man who asks her if she wants a beer. The woman angrily tells the man that she doesn’t need a man to buy her a beer and that she is perfectly capable of buying her own beer. She then proceeds to give a speech about how Miller Lite is a sexist company that uses women as objects to sell beer.
The ad ends with the woman walking away from the man, leaving him standing on the beach with a confused look on his face.
Miller Lite said to Bud Light, “hold my beer,” and decided to create a new ad campaign straight out of early 2010s “I hate all men” feminism to sell a drink to customers they hate. pic.twitter.com/9gTnP9rNik
— Ian Miles Cheong (@stillgray) May 15, 2023
All of these incidents where one company after another takes their turns going woke and therefore going broke reminds me of something that I saw in a movie several decades ago. Light grenades.
If you’re not familiar with what light grenades are, just watch this clip.
The recipe for success if you own a business is simple…stay out of politics! Honestly, it’s more about knowing who your audience and customer base it. If you know that 80% of your business comes from conservatives, then don’t hire a trans person to do your advertising. The opposite is true as well. If you’re a company that sells safe place merchandize and you know that 100% of your customer base is snowflake liberals, then don’t talk about how great Trump is (even though he is). It’s not rocket science, it’s literally (un)common sense.